Central Coast of California

Atascadero • Avila Beach • Bradley • Creston • Morro Bay • Paso Robles • San Miguel • Santa Margarita • Shandon • Templeton • Ventura County • Santa Barbara County • San Luis Obispo County • Monterey County • California Wine Regions

No. 1 • Best-read Print Publications

No. 1 • Top-Ranked Local Online Websites

No. 1 • Weekly Local Newspapers

No. 1 • Publishing on the Central Coast

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Paso Robles Press and Atascadero News

More than 200 Years of Service to the Community

Newcomers Paso Robles Magazine and Colony Magazine have taken the local print to new heights, and deliver content to the best local online news sites.

Daily, weekly, monthly, and quarterly opportunities for advertising in Paso Robles, Templeton, San Miguel, Bradley and Shandon come in all shapes, sizes and colors.

From digital advertising to print display ads, from advertorials to video products, our talented roster and diverse delivery channels provide opportunity across mediums for all your marketing needs.

Our Promotions

Community Unity • Back Page Weekly

Support the best news in our community and get premium advertising placement. This is the backbone of our weekly newspaper.

Paso Robles Press Back Page:

  • The Big Picture
    • 2×5 (2 columns by 5 inches)
    • $399/mo
    • Ad can be changed monthly
  • Community Unity
    • 2×3 (2 columns by 5 inches)
    • $229/mo
    • Ad can be changed monthly
  • Small but Mighty
    • 2×1 (2 columns by 1 inch)
    • $99/mo
    • Ad can be changed bi-annually

Back Page + Online

  • Online Banner Ad + Back Page 2×5:
    • 3-month commitment
    • $499/mo
    • Ad can be changed monthly
    • Minimum 30,000 impressions
  • Online Sidebar Ad + Back Page 2×3:
    • 3-month commitment
    • $229/mo
    • Ad can be changed monthly

pasoroblespress.com is ranked No. 1 in traffic metrics for the Paso Robles area by alexa.com

atascaderonews.com is ranked No. 1 in traffic metrics for the Atascadero area by alexa.com

Front Page Skybox & Footer

Top or bottom, the front page makes the biggest statement. We make it affordable for you to reach the most weekly newspaper readers.

  • Skybox Ad
    • Full width above the newspaper masthead
    • 11.25 x 1.5 inches
    • $800/week
    • Frequency discounts available
  • Footer Ad
    • Large display at the bottom of our front page
    • 10 x 2.5 inches
    • $350/week
    • Frequency discounts available
Local Contractor's Directory

Get noticed for your good work! Join the Local Contractor’s Directory and get into both North SLO County NewspapersThe Paso Robles Press and The Atascadero News  — for one great price.

  • Cornerstone:
    • Annual commitment
    • 2col. x 4 inch ad
    • Top rows on page
    • $50/week
  • Building Block:
    • Six-month commitment
    • 2col. x 4 inch ad
    • Middle rows on page
    • $55/week
  • Seasonal
    • Three-month commitment
    • 2col. x 4 inch ad
    • Lower rows on page
    • $60/week
Local Car Care Experts

Get placement where people are looking for the best in car care — weekly newspapers and monthly magazines.

  • V12:
    • Six-month commitment
    • 2col. x 3 inch ad
    • Top rows
    • $125/week
    • Monthly Magazine 1/4-page (Paso Robles or Colony)
  • V8:
    • Six-month commitment
    • 2col. x 3 inch ad
    • Top rows
    • $50/week
  • V6:
    • Three-month commitment
    • 2col. x 3 inch ad
    • Lower rows
    • 60/week
Love Your Local Sports

Your support for high school sports means the world to our local high school student-athletes. They put in extra hours of practice and games to represent our community with pride and dignity. We cover them with the same pride and dignity. Little does more for a student-athlete’s  self-esteem and confidence than seeing their name or picture in the newspaper. Your advertising supports those students directly.

In a single season, we print the stories of hundreds of local student-athletes and instill them with a sense of school and community pride for their efforts through wins and losses. We connect them with the community they live in and pass on traditions.

  • Total Package:
    • Annual commitment
    • $1500 or $200/mo
    • September through May
    • Includes Business Card sized weekly ad in sports section and 2×2” ad on seasonal sports posters (choose AHS, PRHS, or THS)
  • Athlete of the Week Package:
    • Annual commitment
    • 2×2” ad on Athlete of the Week page
    • $999 or $125/mo; September through May
  • Sports Posters:
    • Published seasonally for three schools (AHS, PRHS, THS) — September, December, March
    • $125 per poster per season or $750 for all 3 posters for all 3 seasons
Weekly Features

Another week, another feature. Our rotating features bring a new topic every week to give a monthly advertising opportunity to businesses with character.

  • Weekly Features:
    • First Week of the Month: Agriculture
    • Second Week of the Month: Fur Babies
    • Third Week of the Month: Home & Garden
    • Fourth Week of the Month: Today’s Senior
    • Fifth Week of the Month: Kidz Korner
      • Jan. 29 • Apr. 29 • July 29 • Sept. 30 • Dec. 30, 2020
  • Featured Advertising:
    • Six-month commitment
    • Multiple Ad Sizes
    • Monthly Ad Placed on Week of Choice
    • From $45/month
Display Advertising

From 1/8 page to a 2-page spread, our effective display advertising gets your message in front of our readers and your next customers. Placed with your business in mind, our display advertising connects readers emotionally to our editorial content that improves your ROI.

Contact us about our many options to meet your business and marketing needs.

Our Publications

pasoroblespress.com • The top-ranked Online News Site in Paso Robles

pasoroblespress.com is the Paso Robles area’s top-ranked online news source* — daily news online, with news and information that connects the community with what matters most. Thousands of readers hit pasoroblespress.com daily and weekly, providing our advertisers with 100,000-150,000 monthly impressions.

In addition, we publish our advertisers to atascaderonews.com, which provides an additional 100,000-125,000 monthly impressions. Our readers continue to grow every month, as does our online ranking among top news outlets in California and the country.

*Ranked No. 1 in Paso Robles by Alexa.com. 

Paso Robles Magazine

Paso Robles Magazine delivers to 27,000 local addresses monthly — every deliverable home and business in the area. An all-glossy magazine filled with news and information and articles about people, businesses, events, arts, culture and entertainment, Paso Robles Magazine is the most-effective online advertising and print advertising in North San Luis Obispo County.

Colony Magazine

Colony Magazine delivers to 16,000 local addresses monthly — every deliverable home and business in the Atascadero area. An all-glossy magazine filled with news and information and articles about people, businesses, events, arts, culture and entertainment, Colony Magazine is the second most-effective online advertising and print advertising in North San Luis Obispo County — second only to Paso Robles Magazine!

Colony Magazine

Paso Robles Press

The Paso Robles Press delivers 3,200 weekly newspapers — and is growing at a rate of approximately 10% per month in 2020. In partnership with Paso Robles Magazine, The Press delivers the best of news and information about the community of Paso Robles and provides a weekly opportunity for advertising in Paso Robles wine country.

Atascadero News

The Atascadero News delivers 3,000 weekly newspapers — and is growing at a rate of approximately 8% per month in 2020. In partnership with Colony Magazine, The News delivers the best of news and information about the community of Atascadero and provides a weekly opportunity for advertising in the home community of Atascadero.

Morro Bay Life

Morro Bay Life is everything news and lifestyle for the community of Morro Bay and delivers 8,500 copies to the community of Morro Bay every month. As Morro Bay’s only direct mail newspaper, Morro Bay Life reaches 6,500 homes by the first of each month.

Options start at $99 per month, with full pages only $499 per month on a 12-month contract. Morro Bay Life is a tabloid size newsprint publication, running 11 x 17 inches.

Morro Bay Life

Avila Beach Life

Avila Beach Life is everything news and lifestyle for the community of Avila Beach and delivers 3,000 copies to the community of Avila Beach every month. As Avila Beach’s only direct mail newspaper, Avila Beach Life reaches 1,500 homes by the first of each month, and drops 1,500 to local readers.

Options start at $99 per month, with full pages only $299 per month on a 12-month contract. Morro Bay Life is a tabloid size newsprint publication, running 11 x 17 inches.

Avila Beach Life

Central Coast TRVLR+Vino™

After taking a hiatus due to the coronavirus catastrophe that hit the world, Central Coast TRVLR+Vino™ is set to come back to give fellow travelers and wine enthusiasts the companion they need to take them around California’s Central Coast and wine regions from Napa Valley to Santa Ynez Valley.

Serving hundreds of thousands of visitors with 35,000 printed and delivered quarterly to hundreds of hotels and hotspots around California.

 2020 Central Coast TRVLR+Vino

Central Coast Ranch Life™

Yeehaw! Converting Equine Enthusiast™ to Central Coast Ranch Life™ was an easy decision. The life that surrounds the equine enthusiasts in California is rich as the local soil. Ranch Life™ puts it all together in a fun, informative, and enjoyable read.

By the Numbers, Nobody Reaches Your Customers Faster or More Frequently

  • Paso Robles Press — 12,800 printed monthly
  • Atascadero News — 12,000 printed monthly
  • Paso Robles Magazine — 30,000 printed monthly
  • Colony Magazine — 20,000 printed monthly
  • Morro Bay Life News — 8,500 printed monthly
  • Avila Beach Life News — 3,000 printed monthly
  • Central Coast TRVLR+Vino™ — 35,000 printed quarterly
  • Central Coast Ranch Life™ — 20,000 printed quarterly beginning Summer 2020
  • The Cities Magazine™ — Coming May 2020 — 25,000 printed monthly
  • pasoroblespress.com & atascaderonews.com • Reaching 5,000-10,000 daily readers • Hundreds of thousands of impressions on your customers

Our special touch, community understanding, journalistic integrity, and dedication to our craft brings the best in local news to the best in local readers — online and print — because people and businesses love to hold our paper in their hands.

Contact us today to get your business into the best publications serving your community.