Business Spotlight: Howard Products

By Camille DeVaul · Sun Nov 23 2025

Nestled in Paso Robles, Howard Products has been a trusted name in furniture care and antique restoration for over five decades. The company’s story began in 1969 when Douglas G. Howard set out to solve a simple but challenging problem: how to eliminate blemishes in wood finishes and restore the original color and luster without stripping the finish. His solution was Restor-A-Finish, the product that would lay the foundation for Howard Products and its enduring legacy.

From its earliest days, Howard Products has remained committed to quality and tradition. The company uses only the highest-quality ingredients, avoiding fillers or unnecessary additives, ensuring customers receive exactly what they expect from a premium product. Supporting these products is equally important; Howard Products offers personal technical support, often speaking directly with a member of the Howard family — just as they did when the company began.

Howard Products has grown alongside the antique restoration and furniture care markets, listening to customers from mom-and-pop shops to larger retailers. These close relationships allow the company to anticipate trends, solve problems, and deliver innovative products that meet evolving needs while honoring time-tested craftsmanship.

The company also proudly supports the local community, sponsoring school and sports fundraisers, animal rescue organizations like From the Heart Animal Sanctuary, and regional events such as the Paso Robles Pioneer Day Parade and Best of the West Tractor Show. Howard Products is also a founding supporter of ECHO, helping provide housing for hundreds of individuals and families in need.

“Howard Products plans to continue its legacy by honoring the same tradition of quality, craftsmanship, and integrity that has guided the Howard family for over three generations,” shared owner Brett Howard. “From our earliest beginnings, our mission has been simple yet lasting: to help people care for and preserve the beauty of the things they love — especially the wood and fine furniture that make a house feel like home.”

By combining tradition with innovation, Howard Products remains a trusted partner in caring for cherished furniture and creating homes that shine with pride.

Howard Products, Inc.

560 Linne Road, Paso Robles

(805) 227-1000

howardproducts.com

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